Wesser General Store

Wesser General Store serves as the convenient supply hub for visitors to Nantahala Outdoor Center in Bryson City, North Carolina. Located at 13077 Hwy 19 W in the heart of the Smoky Mountains, this general store provides essential supplies for adventurers exploring the region's world-class outdoor activities. Whether you're gearing up for a whitewater rafting trip on the Nantahala River, preparing for a zipline adventure, or stocking up for a hiking excursion along the Appalachian Trail, Wesser General Store offers the supplies you need. The store carries camping essentials, snacks, beverages, and outdoor gear perfect for the mountain environment. Open daily to serve both NOC guests and local visitors, the store reflects the welcoming mountain culture of Bryson City. With a 4-star rating from 30 reviews, visitors appreciate the helpful staff, convenient location near the Nantahala River, and the ability to grab last-minute essentials before adventures. Part of the renowned Nantahala Outdoor Center operation that has been serving outdoor enthusiasts since 1972, Wesser General Store embodies the spirit of Smoky Mountain hospitality.